I am incredibly fortunate to work in an industry I adore while living in exceptional places around the world. I began my career in Baltimore, Maryland in 1998 as the Marketing and Communications Director for Foreman Wolf, the Mid Atlantic's leading restaurant/wine retail group. During my seven years with the company, I played a key role in launching and growing four properties to include Bin 604 Winesellers which was named "Best New Wine Shop in the Country" by Food and Wine magazine in 2002. While in Baltimore, I complemented a degree in Creative Writing by earning an M.A. in Graphic Design.
I have always been passionate about wine, and working for these on-premise and off-premise properties provided me with an incredibly deep education. I became inspired to work for a winery to fully understand the industry from the ground up. In 2004, I was hired by Fosters Wine Estates as their Direct Marketing Manager, working across 40 international wine brands and across all of their direct to consumer channels. Working with amazingly talented people, I gained a wealth of experience.
In 2006, I took the role of Marketing and Communications Director with HALL Wines in 2006, relishing the opportunity to help bring the HALL brand to light. One of the biggest thrills of my career was seeing the "Kathryn Hall" wine label I designed on the cover of Wine Spectator when it was named #2 on their annual "Top 100 Wines" list in 2008. I left Napa when my husband embarked on an international career. As an "extreme telecommuter" I maintained HALL as a client and took on additional winery clients over the years.
My services have helped tell the story of numerous Northern California luxury wine brands. Maintaining excellent working relationships with photographers, stylists, proofreaders, and printers in the Napa/Sonoma area, I can bring your projects to life, from concept to creative file delivery.
What do you need to get your story told? Review my work, contact me, and let me help your winery flourish.
“The only way to do great work is to love what you do.” ― Steve Jobs